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CTA That Sticks the Landing
CTA That Sticks the Landing
Use a sticky sidebar demo CTA, catch warmed readers the moment interest spikes.
Use a sticky sidebar demo CTA, catch warmed readers the moment interest spikes.
We’ve talked about adding demos to your blogs, but this one’s special.
ThoughtSpot added this sticky CTA in the sidebar that follows you down every blog you read. It's so well-designed and intentional that even when you're trying to focus on the article, your eyes keep drifting to it.
That's exactly the point:
The design is clean enough that it doesn't fight with the content.
It catches you at multiple points during one article, or several.
If you’ve been following for awhile, you might remember Guru's sticky bar from Edition #7. These marketing teams understand that if your content is doing its job and warming people up, why hide the product somewhere else?
Example

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Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.

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