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Segmentation & Targeting

Consumer

Loop and Tie

Enablement

Homepage

Tight Personas and Benefits

Tight Personas and Benefits

Maximize impact for every stakeholder involved.

Maximize impact for every stakeholder involved.

Need your buyer to understand how a product benefits not only them, but other stakeholders too? Here's a great example from Loop and Tie's homepage. This persona section explains how multiple audiences benefit from their platform: givers, receivers, and the world (ie. the environment). So good, it’s already on my radar for Christmas next year!

Example

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