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Buyer Enablement

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How to Sell a Platform

How to Sell a Platform

Guide your customers to the perfect start.

Guide your customers to the perfect start.

Platform plays are tough if you don’t guide prospects to the right starting point. Toast’s platform section does a great job breaking down what they offer and where customers should start: Point of sale. But that's "just the beginning." A great example of a company knowing how they land customers, and how they expand them.

Example

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