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Feed Smart

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Public Objection Handling

Public Objection Handling

Address objections by showcasing product benefits.

Address objections by showcasing product benefits.

Keep getting the same objection from buyers? Address it publicly. This example comes from Feed Smart, a peanut butter brand. Not only does their founder address a major product objection from parents — she explains why that very thing is actually the product's biggest benefit. When your founder can clearly communicate these things in public, it's easier for your reps to repeat the same message in private sales calls.

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