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Marketing The Problem
Marketing The Problem
Market the problem, then offer the solution.
Market the problem, then offer the solution.
Don’t forget to market the problem you solve. Here’s a great example from Paage.io. Their founder, Neil Gandhi, posted a video educating sales reps on how click tracking software kills their email deliverability. He then goes on to share 3 better alternatives for tracking email engagement. The first two are time consuming and complicated. It’s not until the end that he presents his product as the better alternative.
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Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.