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Positioning & Messaging

Consumer

Bold Bean Co

Enablement

LinkedIn Post

Make a Weakness Your Advantage

Make a Weakness Your Advantage

Turn weaknesses into your unique strength.

Turn weaknesses into your unique strength.

This is another great example of a Founder-led social post that doubles as a product education campaign. The Founder shows they’re listening to market feedback (good and bad) and flips a perceived weakness about the product into a clear differentiator. A great reminder that sometimes, you don’t need to change the product. You just need to change the message.

Example

Gallery

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