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The New Standard for Influencer Content

The New Standard for Influencer Content

Paid, Not Fluff: Will Aitken Turns Clay Workflow Into Buyer Enablement

Paid, Not Fluff: Will Aitken Turns Clay Workflow Into Buyer Enablement

Considering influencer marketing? This Clay promo video from Will Aitken is a blueprint for what your sponsored videos should look like. He keeps it simple and easy-to-understand, while digging into real use cases and examples. It could double as a demo or explainer video for early prospects. He also keeps it light hearted, funny, dare I say, entertaining? He even calls out the fact that it's sponsored, "but not shit." A human touch that builds trust.

Example

https://www.loom.com

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