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Same Product. New Market. Big Impact.
Same Product. New Market. Big Impact.
Repackaging success for new markets
Repackaging success for new markets
Figma shows the power of product-focused campaigns. They launched in India and wrapped it in a cinematic story that celebrates what the product does today. Instead of waiting for a big feature drop, they repackaged what people already love and used it to open a growth geo. It feels like a launch even though nothing in the product changed. A friendly reminder you do not need new features to run exciting campaigns
Example

https://www.loom.com
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Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.

























































