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Positioning & Messaging

FinTech

CloudZero

Enablement

Comparison Page

The Old Way Is the Real Competitor

The Old Way Is the Real Competitor

Outsmart the old way of cloud cost management.

Outsmart the old way of cloud cost management.

You don’t need to compare yourself to another vendor to build a killer comparison page. CloudZero does it by going after their biggest competitor: the old way of managing cloud costs. They open with a sharp problem-and-solution section, nail the before-and-after, and clearly show why their approach matters to multiple personas. Add a dash of case study proof and you get a standout page worth replicating.

Example

https://www.loom.com

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