Next
Let Your ICP Say No
Let Your ICP Say No
Define your ideal customer by knowing who to avoid.
Define your ideal customer by knowing who to avoid.
Joris van Kappen shares a handy ICP framework that helps you focus your GTM by being clear about who you are not for.
Thought Leadership

See similar resources
See similar resources

Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.

Copyright © 2024 Productive PMM Inc.



















































































































































































































































