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Segmentation & Targeting

FinTech

KOHO

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Analyze Cohorts for Growth Like Daniel Eberhard

Analyze Cohorts for Growth Like Daniel Eberhard

Master segmentation to boost growth and profitability.

Master segmentation to boost growth and profitability.

Segmentation is essential for mastering product-market fit, and KOHO’s founder, Daniel Eberhard, offers a unique perspective on cohort analysis. I’ve rarely seen PMMs approach segmentation this way, but focusing on marginal improvements in cohorts can refine your GTM strategy, accelerate growth, and boost profitability.

Thought Leadership

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